View Trailer
Official Website
 
Login to download all dealer assets
Hugh Hefner: Playboy, Activist and Rebel  
GENRE: Documentary, Biography
CAST: Hugh Hefner (The House Bunny, "The Girls Next Door," "Kendra"), Bill Maher , George Lucas , Jenny McCarthy (Scary Movie 3, "Two and a Half Men"), Gene Simmons , Tony Bennett , Jesse Jackson 
DIRECTOR: Brigitte Berman
PRODUCER: Brigitte Berman, Peter Raymont, Victor Solnicki
WRITER: Brigitte Berman
SYNOPSIS: An intimate look at the outspoken, flamboyant founder of the Playboy empire. With humor and insight, the film captures Hefner's fierce battles with the government, the religious right and militant feminists. Rare footage and compelling interviews with a remarkable who's who of 20th Century American pop culture, present a brilliant and entertaining snapshot of the life of an extraordinary man and the controversies that surrounded him.
REVIEWS:
  • “A revealing portrait of the freedom-fighting man beneath the silk pajamas.” - The Hollywood Reporter
  • “This is an extraordinary documentary about a misunderstood man.” - Movie Entertainment Magazine
  • "The film humanizes Hefner in a way no one has attempted to do before on the big screen.” - KJ Matthews, CNN.com
Available Formats
  • VOD/Digital - Hugh Hefner: Playboy, Activist and Rebel



    		• Territory: U.S.VOD - USA: May 1, 2013
      Subtitles: N/ALanguage: N/ARuntime:
      Product Ratings:
      Special Features:
      Marketing and Extras:

  • Theatrical - Hugh Hefner: Playboy, Activist and Rebel


    		• CAT #: UPC: SRP:
      Territory: U.S.Street Date: Pre-Order:
      Subtitles: N/ALanguage: EnglishRuntime: 124 Minutes
      Product Ratings:R
      Special Features:
      Marketing and Extras:
      Publicity:
        • Theatrical release supported by publicity campaign by VK & Associates
      General:
        • National Sweepstakes - Win a Trip for 2 to the legendary Playboy Mansion
      Print:
        • Ad in Playboy Magazine - November issue
      Internet:
        • Interactive Website encourages fans to interact with and learn about the three sides of Hugh Hefner - The Playboy, The Activist and the Rebel, the site also geo-targets and tracks votes throughout North America
        • Banner ads on male focused, adult entertainment and mainstream entertainment sites generating over 2 million impressions
        • Social Media outreach including Facebook and Twitter
      Radio:
        • Promotional Give-aways in top markets targeting highest drive time

  • DVD - Hugh Hefner: Playboy, Activist and Rebel


    		• CAT #: P4F-54870UPC: 6-25828-54870-3SRP: $9.99
      Territory: CanadaStreet Date: Jan 31, 2012Pre-Order: Jan 30, 2012
      Subtitles: N/ALanguage: EnglishRuntime: 124 Minutes
      Product Ratings:14A
      Special Features:
      Marketing and Extras:
      Internet:
        • Interactive Website encourages fans to interact with and learn about the three sides of Hugh Hefner - The Playboy, The Activist and The Rebel
        • Social Media outreach including Facebook and Twitter
        • Official Website: http://www.hughhefnerplayboyactivistreble.com/

  • DVD - Hugh Hefner: Playboy, Activist and Rebel


    		• CAT #: P4F-54870UPC: 6-25828-54870-3SRP: $32.99
      Territory: CanadaStreet Date: Dec 7, 2010Pre-Order: Nov 2, 2010
      Subtitles: N/ALanguage: EnglishRuntime: 124 Minutes
      Product Ratings:14A
      Special Features:
      Marketing and Extras:
      General:
        • See P4F Sales Representative for complete marketing plan
      Publicity:
        • DVD and Theatrical release supported by Hugh Hefner with national media tour targeting radio, print, online and TV interviews and appearances
      Radio:
        • Promotional Give-aways in top markets targeting highest drive times
      Internet:
        • Interactive Website encourages fans to interact with and learn about the three sides of Hugh Hefner - The Playboy, The Activist and The Rebel
        • Official Website: http://www.hughhefnerplayboyactivistreble.com/
        • Social Media outreach including Facebook and Twitter

  • DVD - Hugh Hefner: Playboy, Activist and Rebel


    		• CAT #: P4F-54880UPC: 6-25828-54880-2SRP: $29.99
      Territory: U.S.Street Date: Dec 7, 2010Pre-Order: Nov 2, 2010
      Subtitles: N/ALanguage: EnglishRuntime: 124 Minutes
      Product Ratings:R
      Special Features:
      Marketing and Extras:
      General:
        • See P4F Sales Representative for complete marketing plan
      Publicity:
        • DVD and Theatrical release supported by Hugh Hefner with national media tour targeting radio, print, online and TV interviews and appearances
      General:
        • National Sweepstakes - Win a Trip for 2 to the legendary Playboy Mansion
      Radio:
        • Promotional Give-aways in top markets targeting highest drive times
      Internet:
        • Interactive Website encourages fans to interact with and learn about the three sides of Hugh Hefner - The Playboy, The Activist and The Rebel
        • Official Website: http://www.hughhefnerplayboyactivistrebel.com/
        • Social Media outreach including Facebook and Twitter

  • DVD - Hugh Hefner: Playboy, Activist and Rebel


    		• CAT #: P4F-54880UPC: 6-25828-54880-2SRP: $9.99
      Territory: U.S.Street Date: Jan 31, 2012Pre-Order: Jan 30, 2012
      Subtitles: N/ALanguage: EnglishRuntime: 124 Minutes
      Product Ratings:R
      Special Features:
      Marketing and Extras:
      Internet:
        • Interactive Website encourages fans to interact with and learn about the three sides of Hugh Hefner - The Playboy, The Activist and The Rebel
        • Social Media outreach on Facebook and Twitter
        • Official Website: http://www.hughhefnerplayboyactivistrebel.com/